Digital Marketing Strategy and Planning

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A comprehensive marketing strategy will be optimised based on your budget, marketing objectives and market conditions. This means a combination of SEO (Search Engine Optimisation) and PPC (Pay-per-click) advertising is usually the most efficient way forward.

A full analysis of your current activities and objectives as an organisation will be undertaken. GWA Marketing will then formulate the best route to achieving your objectives and this is then translated into practical online solutions that can then be implemented..

Some example areas that GWA Marketing Solutions is able to help you with:

  • Identifying and researching niche markets
  • Employing the best ways of generating low-cost traffic to your website
  • Online Promotion

Offline promotion (using traditional media such as newspaper advertising and word of mouth) can be used highly effectively to promote your website.


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